What road construction can teach us about podcast subscribers - 1KP0089 - 1000 Podcasters

Episode 89

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Published on:

18th Dec 2019

What road construction can teach us about podcast subscribers - 1KP0089

Today as I was riding to work, I had a road construction experience that made me think about getting getting people subscribed to our shows.

More subscribers. We all want more subscribers for our podcasts. There are all kinds of strategies out there for getting more subscribers.

But here’s the problem: most of them are focused on the benefits for the PODCASTER.

If we’re really serving our audiences, we’ll be focused on ways to serve them and some of the common strategies don’t serve them well and where I think we can find the sweet spot.

To illustrate how this can work, I’m going to share a little about my commute this morning.

https://youtu.be/gLeKwA-QMaA

I'll share my thoughts on:

  • The "just one link" strategy
  • The "just one link with redirects" (the smart link) strategy
  • The smorgasbord approach
  • The McDonald's Fries approach

What about you?

What does your subscribe page look like? Tweet it to me at @TopTierAudio. And if you’d like to take a look at mine to get some inspiration, you’ll find it at toptieraudio.com/subscribe.

Resources Mentioned

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About the Podcast

1000 Podcasters
Helping 1000 Podcasters Launch, Sustain, and Improve Their Shows
I’m a podcast host and editor, and I want to help you launch your podcast.

You don’t have to go it alone or be afraid of making mistakes. We all make them, but we can learn from each other along the way. My goal is to help you get started on your own podcast journey by sharing what I've learned over the last 5 years hosting my own show, interviewing hundreds of guests, growing as a host and editor, developing systems and processes for myself (and now others), and beginning to share what I've learned with others who are just getting started in this space.

You'll learn from someone who has been where you are now - someone who has learned what works best for them in their process of launching a podcast and growing an audience around that show. You'll learn about tools that have helped me grow my show over time as well as tips on how to get started with your first episode today!

About your host

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Bryan Entzminger

Bryan Entzminger is the owner of Top Tier Audio, a podcast production company. He's the host of Hiring a Podcast Editor and cohost of the Podcast Gauntlet and the Podcast Editors Mastermind. He's also the founder of the Hindy Users (Unofficial) group for Hindenburg users on Facebook. He loves sharing the lessons he’s learned from his struggles and others he's met along the way so that you can have a podcast that you’re proud of without letting podcast production take over your life.